Video of the week: “why can’t we” – Asa

Born Bukola Elemide, Aṣa was born in Paris, France to Nigerian parents. She was two years old when her family returned to live in Nigeria. Aṣa grew up in Lagos, in the south-western part of Nigeria.

When she came home to Nigeria, she discovered Erykah BaduD’AngeloRaphael SaadiqLauryn HillFemi Kuti and Angélique Kidjo, in whose footprints she dreamed of following. She states that the city is “buzzing with energy…”.

In 2004 Aṣa met her manager and friend, Janet, who introduced her to Cobhams Emmanuel Asuquo, who in turn became her musical partner and producer. He enabled Aṣa, the free spirit, to find her bearings and: songs in English and Yoruba, music falling somewhere between pop and soul, inspired by her musical heritage and reflecting the feeling she puts into it. Her texts talk about her country, things in life, etc all delivered with feigned naïveté and real irony.

Aṣa soon signed to the ‘Naïve label‘ in Paris. Partnered by Cobhams, and with the new involvement of Christophe Dupouy, she produced her first album, Aṣha. Her second album titled Beautiful Imperfection was released on 25 October 2010. The lead single off Beautiful Imperfection is titled “Be My Man” and was released in late September. A videofor the song was released in mid-October.

Speaking in January 2011 to noted UK soul writer Pete Lewis – Assistant Editor of Blues & Soul – about her second album, Asa stated: ‘Beautiful Imperfection’ basically represents the way I see life. The name actually came about from an interview I did about a year ago. I was asked to describe my life. And my reply was ‘Well, it’s really beautiful- but at the same time it’s IMPERFECT… And what I realized from that is that I actually LIKE the imperfection! I like the little surprises that life gives you because I feel it HUMBLES you and makes you THINK!

Here is the video second single off her ‘Beautiful Imperfection’. It is our video of the week. Enjoy:

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